The Fall of CNN: A Cautionary Tale

The Fall of CNN: A Cautionary Tale: If you want to see what a company committing suicide looks like, look no further than CNN. Its profits have slipped below $1B for the first time in years and its viewership has fallen below 640K -- about a quarter of the 2.4 million nightly viewers of Big Bang Theory reruns. CNN+ was supposed to be the company’s path to future riches. It was cancelled only one month after its launch -- much to the delight of Chris Wallace critics. It never occurred to the brain trust at CNN that if you can’t get people to watch your drivel for free, getting them to pay for it may not be in the cards.